Privacy policy

Last updated: September 8, 2026

AISEKAR operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). AISEKAR is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit or use the Services, make a purchase or other transaction through the Services, or otherwise communicate with us.

We process your personal information only where we have a valid legal basis. The applicable legal basis depends on your jurisdiction and the specific processing activity and primarily includes: (1) Contractual Necessity, where processing is necessary to perform our contract with you; (2) Legal Obligation, where processing is necessary to comply with applicable law; (3) Legitimate Interests, where processing is necessary for our legitimate interests and those interests are not overridden by your rights and interests; and (4) Consent, where you have given your explicit consent. You may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing based on consent before its withdrawal.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies you or another person or that can reasonably be linked to you or another person. Personal information does not include information collected anonymously or information that has been de-identified so that it cannot identify or reasonably be linked to you. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from that personal information:

· Contact details, including your name, address, billing address, shipping address, phone number, and email address.

· Financial information, including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation, and other payment details.

· Account information, including your username, password, security questions, preferences, and settings.

· Transaction information, including items you view, place in your cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your transaction history.

· Communications with us, including information you provide when communicating with us, such as when you submit a customer support inquiry.

· Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.

· Usage information, including information about your interaction with the Services, such as how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

· Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;

· Automatically through the Services, including from your device when you use our products or services or visit our website, and through cookies and similar technologies;

· From our service providers, including when we engage service providers to enable certain technologies and when they collect or process your personal information on our behalf; and

· From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

· Provide, Tailor, and Improve the Services. [Legal Basis: Contractual Necessity] We use your personal information to provide the Services, including to perform our contract with you, process your payments, fulfill your orders, remember your preferences and items that interest you, send account-related notifications, process purchases, returns, exchanges, or other transactions, create, maintain, and otherwise manage your account, arrange shipping, facilitate returns and exchanges, enable you to post reviews, and create a customized shopping experience, such as by recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.

· Marketing and Advertising. [Legal Basis: Consent for marketing emails or text messages, or Legitimate Interests for on-site recommendations based on purchase history] We use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or postal mail, and displaying online advertisements for products or services on the Services or other websites, including based on items you previously purchased or added to your cart and other activity on the Services.

· Security and Fraud Prevention. [Legal Basis: Legitimate Interests] We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you not disclose your username, password, or other access credentials to anyone else.

· Communicating with You. [Legal Basis: Contractual Necessity or Legitimate Interests] We use your personal information to provide customer support, respond to your requests, provide effective Services, and maintain our business relationship with you.

· Legal Reasons. [Legal Basis: Legal Obligation] We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies; investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings; and enforce our terms or policies or investigate potential violations of them.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include:

· Service providers. We may disclose personal information to Shopify, vendors, and other third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and shipping.

· At your direction or with your consent. We may disclose specific information to third parties when you direct or request us to do so or otherwise consent, such as to ship products to you or through your use of social media widgets or login integrations.

· Affiliates. We may disclose personal information to our affiliates or otherwise within our corporate group.

· Business and legal purposes. We may disclose personal information in connection with a business transaction such as a merger or bankruptcy; to comply with applicable legal obligations, including responding to subpoenas, search warrants, and similar requests; to enforce applicable terms of service or policies; and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify. To provide and improve the Services, Shopify collects and processes personal information relating to your access to and use of the Services. Information you submit to the Services will be transmitted to and shared with Shopify and with third parties that may be located outside the country or region where you reside. In addition, to help protect, grow, and improve our business, we use certain enhanced Shopify features that combine data and information from your interactions with our store, other merchants, and Shopify. To provide these enhanced features, Shopify may use personal information it collects about your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your personal information rights in connection with these uses. To learn more about how Shopify uses your personal information and the rights you may have, please review the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy/app-users. Depending on where you live, you may exercise certain personal information rights through the Shopify Privacy Portal at https://privacy.shopify.com/en.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on them. Information you provide in public or semi-public venues, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or a third party. Unless otherwise disclosed on the Services, our inclusion of such links does not, by itself, imply any endorsement of the content on those platforms or of their owners or operators.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the details below to request its deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we have "shared" or "sold" (as those terms are defined under applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measure is perfect or impenetrable, and we cannot guarantee "absolute security." In addition, information you send to us may not be secure while in transit. We recommend that you not use unsecured channels to communicate sensitive or confidential information to us.

We retain your personal information for the minimum period necessary to fulfill the purposes for which it was collected. Specific retention periods are as follows:

· Account information: retained until two years after account closure, or longer if required by applicable law;

· Transaction and financial information: retained for seven years after completion of the transaction to satisfy tax, accounting, and consumer protection legal requirements;

· Marketing communications information: retained for two years after you opt out;

· Device and usage logs: retained for 12 months for security analysis and fraud prevention; and

· Customer support communications: retained for three years for dispute resolution and service quality improvement.

After the applicable retention period expires, we will delete or anonymize your personal information unless otherwise required by law.

Data Breach Notification

In the event of a personal information breach, loss, or unauthorized access, we will assess the impact as soon as reasonably practicable and notify you and/or the relevant regulatory authorities when required by applicable law. The notification will describe the nature of the breach, its potential impact, remedial measures taken or proposed, and steps you can take to protect yourself. Under Singapore's PDPA, if a data breach is likely to affect 500 or more individuals or cause significant harm, we will notify Singapore's Personal Data Protection Commission (PDPC) as soon as practicable and no later than 72 hours after becoming aware of the breach.

Cookies and Similar Technologies

We and our service providers, including Shopify, Google, and Meta, use cookies, pixel tags, local storage, and similar technologies to collect and store information. These technologies help us: (1) provide essential website functionality through essential cookies; (2) remember your preferences through functional cookies; (3) analyze website traffic and user behavior through analytics cookies; and (4) show you personalized advertisements through advertising cookies.

When you first visit our website, you will see a cookie consent banner where you can choose to accept all cookies or only essential cookies. You may change your preferences at any time through the "Cookie Settings" link in the footer. We use a consent management platform (CMP) to record your choices so that we can respect your preferences on subsequent visits.

Other than the Global Privacy Control (GPC), we do not recognize other "Do Not Track" signals that may be sent by your web browser or device.

Automated Decision-Making and Profiling

We may use automated means to analyze your browsing history, purchase records, and device information to generate personalized product recommendations and advertisements ("profiling"). These recommendations are based on algorithmic logic, such as collaborative filtering, and do not produce legal or similarly significant adverse effects on you.

If you do not wish to receive personalized recommendations, you may use the option to disable personalization in your account settings or contact us to exercise your right to object. If you are located in the European Economic Area or the United Kingdom and believe an automated decision has significantly affected you, you have the right to request human intervention, express your point of view, and contest the decision. Under the PIPL, if we use automated decision-making for commercial marketing, we will also provide an option that is not based on your personal characteristics or give you a convenient way to refuse.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. These rights are not absolute and may apply only in certain circumstances. In some cases, we may decline your request as permitted by law.

General Rights Applicable to All Users

· Right to Access or Know. You may have the right to request access to personal information that we hold about you.

· Right to Delete. You may have the right to request that we delete personal information we maintain about you.

· Right to Correct. You may have the right to request that we correct inaccurate personal information we maintain about you.

· Right of Portability. In certain circumstances and subject to certain exceptions, you may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party.

Right to Opt Out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have the right to opt out of the "sale" or "sharing" of your personal information or to opt out of processing your personal information for purposes considered "targeted advertising" under applicable privacy laws. You may exercise your right to opt out of these uses at https://aisekar.com/pages/data-sharing-opt-out. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will automatically treat it as an opt-out request for the device and browser you use to visit the website. If we can associate the device sending the signal with a Shopify account, we will also apply the opt-out request to that account. To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other "Do Not Track" signals that may be sent by your web browser or device.

Managing Communication Preferences. We may send you promotional emails. You may opt out of receiving them at any time by using the unsubscribe option displayed in our emails.

Consent Management

We will request your explicit consent when you: (1) subscribe to marketing emails or text messages; (2) choose to accept non-essential cookies through the cookie consent banner; or (3) enable certain optional account features. Consent is voluntary, and refusing consent will not affect your ability to use the basic functions of the Services.

You may withdraw your consent at any time by: (1) clicking the "unsubscribe" link at the bottom of a marketing email; (2) managing your cookie preferences again through the "Cookie Settings" link in the footer; or (3) contacting xdaisekar@gmail.com to request withdrawal. Withdrawing consent will only stop the relevant processing activity, such as the sending of marketing communications, and will not affect the lawfulness of processing based on consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details below. To learn more about how Shopify uses your personal information and any rights you may have, including rights relating to data processed by Shopify, visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before processing your request, as permitted or required by applicable law. In accordance with applicable law, you may designate an authorized agent to submit requests on your behalf and exercise your rights. Before accepting a request from an agent, we will require proof that you have authorized the agent to act on your behalf and may require you to verify your identity directly with us. We will respond to your request within the time required by applicable law.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us using the details below or to lodge a complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country or region where you live.

For example, if we transfer your personal information outside the United States, we will, as appropriate, use recognized transfer mechanisms, such as U.S. Standard Contractual Clauses or any equivalent contracts issued by the relevant competent authorities in the United States, unless the destination country has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any rights available to you, please call us or email us at xdaisekar@gmail.com, or contact us by mail at 6 Raffles Quay, 14-02, Singapore 048580.